Keep Your Social Networking Social!
July 7th, 2010 by Karla Buzzell | Tags: Facebook, Keep Your Social Networking Social, marketing on Social Sites, online marketing, peoplestring, Social Networking, Twitter | Posted in Internet marketing, social networking |Social networking sites are the rage these days. A great deal of online marketing has to do with social networking sites like PeopleString, Twitter, Myspace, Facebook and others. Social networking is a different kind of marketing, but it can be effective and fun too. I have seen a lot of marketers try to start to build their business using social networking sites, but I have noticed many of then are not being very social!
It might sound obvious, but if you’re going to join a social networking site, you need to talk to other people! I see people who throw their information out there on a Facebook page or on Twitter, but I never see them talking to other people…. this is so important! If you want to just say your piece and move on, there are other formats for doing that. Try article writing and blogging for instance. But if you’re going to be on Twitter, you need to be tweeting to others.
On a social networking site, the more social you are, the more attention you will get. That is a good thing. The more social you are, the more friends you will get. The more friends you have, the more people who can potentially see what your business is all about. Do you get the picture?
When it comes to social networking sites, you want to keep it light and fun. Sure your business is a serious thing for you, but Twitter isn’t exactly the place to be overly serious. It is a fun, silly website, so be social and have fun. People can tell if you are only doing something to get people to go to your website. That is a big turn off. I don’t want to get a message just telling me to go to a site that I don’t care about. Say hi to me instead. Maybe later I will go to your site! Have conversations with other marketers, exchange success stories and tips and maybe just have a good laugh. This will pay off in big way. People will start to be more interested in you and your business and it will end up being a whole lot more fun too!
Get involved with the rage! Don’t be shy about social networking. Talk to people, have fun, and keep your social networking social!